Does music influence your wine buying?

Does music influence your wine buying?

by | Jul 29, 2011 | Wineries Review

We have all moaned about it in the supermarkets, that loud and aggravating music piping throughout the supermarkets, but did you ever stop to ask whether it has any effects on your buying patterns?  Three academics, North, Hargreaves and McKendrick (1997) created an...

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