Portugal appears to be beginning to make a noise about its potential in terms of wine tourism. This conclusion is supported by the fact that several portuguese wine makers and wine tourism professionals will be making the 600 km or so journey to Catalonia to actively participate in the Wine Pleasures International Wine Tourism Conference and Workshop from 1-4 February 2010.
One such person is João Marinho-Falcão, VINITUR, Expert in Portugal for gastronomic and wine tourism who will be speaking on Wednesday 3rd Feb at 17.30 on:
“Grape Escape Destinations in Portugal”
João tells us:
” Portugal is a largely undiscovered treasure-trove for wine & food lovers:- 35 winemaking regions and 11 wine routes, from North to South,- the oldest demarcated and controlled winemaking region in the world, the Douro Winemaking Region, home of Port Wine since 1756,- an admirable wealth of different wines, primarily produced from native Portuguese vines that endow them with unique and distinct characteristics.
‘Grape Escape Destinations in Portugal’ is dedicated to present mainland Portugal, a largely undiscovered paradise of wines, fine cuisine and traditional fare. The most western country of Europe has 35 winemaking regions from North to South, whose history dates back to before the Roman Conquest. Here is the oldest demarcated and controlled winemaking region in the world, the Douro Winemaking Region, home of Port Wine since 1756. The country offers an admirable wealth of different wines, primarily produced from native Portuguese vines that endow them with unique and distinct characteristics, some that have recently been scored with a maximum 100 points!Based in images, the Conference will be dedicated to the explanation of the distinct features that the main Portuguese wine regions have to offer to the wine tourism. Each region will be described by its wine styles, landscapes, winery architecture, culture, food traditions and more. In addition, conference will include a selection of unique events and programs related with wine and food, one can only find in Portugal.
See the full Conference programme at Conference Downloads.
VINITUR will also be participating in the Wine Tourism Workshop, holding one to one meetings with international tour operators interested in offering Portugal together with other European wine tourism destinations to their respective markets.